Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
After the Cricket World Cup was won in unprecedented fashion, SportsPro editor at large Eoin Connolly looks back on the tournament, breaks down the numbers, and outlines what it all means for the commercial growth of the sport.
With the dust settled on France 2019, SportsPro breaks down the good, the bad and the great from the Women's World Cup.
by Tom Bassam
Since the 2012 Olympic and Paralympic Games, the British capital has welcomed an array of major sporting competitions and built out a packed annual event calendar. London & Partners’ Georgina Warren, reveals the city's plans for the future.
by Sam Carp
SportsPro went behind the scenes at Lord's to discover how the marathon Cricket World Cup is being broadcast to a massive global audience, how editorial judgement and technological possibility have been brought together in the viewing experience.
Timothy John Heath, founder and chief executive of Coingaming Group, on Premier League partnerships, being outsiders and the long-term outlook for crypto brands.
The Championships at Wimbledon evokes powerful images but for its organisers at the AELTC, telling a story of progress as well as heritage has been crucial to recent success.
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