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Inside Bruin Sports Capital - a SportsPro special series

A SportsPro series profiling George Pyne's sports investment vehicle.

by Michael Long

Inside Bruin Sports Capital - a SportsPro special series

Former Nascar and IMG executive George Pyne established his Bruin Sports Capital investment vehicle in response to seismic changes sweeping through sport and entertainment.

Four years and a blitz of high-profile acquisitions later, Bruin continues to redefine venture capital in sport with a burgeoning portfolio of companies at the forefront of disruption.

Throughout the week SportsPro will be unveiling a five-part series profiling the business and its portfolio companies,

The first instalment of a five-part series profiling the business and its portfolio companies sees Pyne outlines the rationale behind his uniquely collaborative approach to private equity: