Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
Company to monitor value of sponsorships signed by city's NFL and NBA teams.
by Michael Long
Amazon's cloud-computing division named league’s official technology provider.
England’s FA agrees to trial new technology in international soccer friendly.
by Sam Carp
US network pens multi-year deal with Intel to provide enhanced viewing experience.
Spanish soccer’s top tier will join Serie A and Bundesliga in using new technology.
Soccer organising body becomes regional partner of sports data company.
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