Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
Esports competition follows ESPN broadcast deal with innovative music collaboration.
by Sam Carp
Baseball league announces officially licensed MLB Crypto Baseball.
by Elena Holmes
Tech start-up will bring more than 2,000 virtual NFL players to fans’ phones.
Fans to gain ballpark entry through fingerprint and facial recognition technology.
Electronics giant add real-time sports news via virtual assistant.
Suning Group subsidiary to show German soccer’s top flight until 2023.
by Nick Friend
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