Future sports technology & next generation business insights
Sport creates countless points of contact between committed communities of fans and the teams, competitions and events they care about most. Now, with technology creating new means of interaction, and development in analytics and algorithms delivering advances in understanding huge sources of information, it is becoming possible to build up more powerful and meaningful pictures of individual supporters – and meet them on their own terms.
by Michael Long and Eoin Connolly
Where the sports industry goes next
New partnership to ensure good governance, integrity and transparency.
by Michael Long
League to launch NBA 2K eLeague with Take-Two Interactive Software.
Multi-year title deal will begin with the 2017 season.
by Dipo Faloyin
Sports betting platform becomes soccer club’s official fantasy sports partner.
by Nicholas Brookes
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