Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
The esports league has also penned a sponsorship deal with Sour Patch Kids.
by Tom Bassam
ESPN and Disney XD to show live action of upcoming esports events.
by Michael Long
Deal sees the launch of a number of user engagement projects.
ELeague becomes third professional esports league to strike major rights deal in January.
Agencies team up to launch new Fifa video gaming team.
by Sam Carp
Social media giant becomes main broadcast partner for esports firm's top competitions.
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