Sustainable Innovation

12.11

SportsPro SmartSeries - Smart investment

Features

SportsPro SmartSeries - Smart investment

Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.

by Eoin Connolly

Where the sports industry goes next

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01

Study: Less than half of sports industry embracing innovation

45% of sports industry view OTT returns as ‘below expectations’.

by Steven Impey

02

PSG go green with Gaussin transport deal

Supply partnership includes autonomous and electric vehicle provision.

by Tom Bassam

03

Packers and Microsoft’s new TitletownTech investors take fund to US$25m

A dozen Wisconsin-based organisations join startup accelerator programme.

by Michael Long

04

Top Story: Marseille go for LED lighting in Stade Velodrome sustainability push

All the need-to-know deals from across the industry.

by Ed Dixon

05

Tokyo 2020 athletes to sleep on recyclable cardboard beds

Airweave to provide 18,000 beds for Olympians as organisers continue sustainability drive.

by Sam Carp

06

Dallas Mavericks to offset corporate travel carbon emissions

NBA franchise partner Carbonfund.org Foundation to support Amazon rainforest preservation project.

by Sam Carp