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Top story: Francesco Molinari follows Tiger Woods on to GolfTV

Rolling sports business news wrap: Every deal, every day.

by Joe Levy

Top story: Francesco Molinari follows Tiger Woods on to GolfTV

Top Story

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Discovery’s over-the-top (OTT) service GolfTV has confirmed a deal with Open champion Francesco Molinari to produce exclusive content on the platform.

This partnership follows Tiger Woods’ similar arrangement with the platform that was signed late last year.

Molinari will also sport GolfTV branding on his staff bag at every tournament he competes in.

“I love what Discovery and GolfTV are aiming to achieve and I’m thrilled to be joining the team on its journey,” said Molinari. “It’s an exciting time for golf and for me personally, so I’m proud to play a part in their mission to become the digital home of golf around the world.”

Alex Kaplan, president and general manager at Discovery Golf, said: “We are delighted that [Molinari is] joining the GolfTV team and excited to hear from him on a regular basis as we go behind the scenes,

“Our partnership with Francesco further supports our broader ambition to grow GolfTV into a true ecosystem for all things golf, powering people’s passions for watching, learning and playing.”

Molinari succumbed to Woods in the recent Masters tournament at Augusta, leading going into the final round the Italian dropped shots on the back nine to tied fifth.

Sponsorship

Total Oil has been confirmed as the title sponsor for the Badminton World Federation (BWF) Para-Badminton World Championships 2019. This new sponsorship marks Total’s five years of partnership with the BWF.

Premier Lacrosse League (PLL) has sealed a partnership with the One Love Foundation in a move that will see activations and workshops to educate young people on relationship health.

Kansas Speedway has signed a deal with Digital Ally to sponsorship two Nascar events at the track this May.

China’s League of Legends Pro League (LPL) has sealed a partnership deal with domestic alcohol brand Harbin Brewery.

English second division soccer side Queens Park Rangers have confirmed they will gift the naming rights of their home stadium to a local charity from next season. The club have invited fans to submit nominations for charities, which will then take the rights to Loftus Road.

French sportswear brand Le Coq Sportif will replace Puma as the official kit supplier for the Cameroon national soccer team.

Media Rights

DreamHack, the esports tournament organiser, has sealed a deal with German sports network Sport1 which will see Rocket League and Counter-Strike events broadcast on the eSports1 channel.

SmartSeries

Australian motorsport series, Supercars, has partnered with Gfinity Esports Australia to launch a second esports series in August.

Personal Endorsement

German soccer giants Bayern Munich will offer former player Claudio Pizarro an ambassador role when he retires, confirmed club chief executive Karl-Heinz Rummenigge.

Politics & Governance

In Australia, National Rugby League (NRL) outfit Melbourne Storm have lost AUS$500,000 (US$358,000) in the off-season, confirmed chairman Bart Campbell. A number of sponsors have pulled out after the sexual assault allegations surrounding Storm player Jack de Belin.

The Alliance of American Football (AAF) has filed for bankruptcy following the league’s collapse after just eight games into its inaugural season.

Bidding & Hosting

Durban, South Africa will host the upcoming Cosafa Cup, the warm-up soccer tournament for the African Cup of Nations for Angola, Madagascar, Namibia, South Africa and Zimbabwe.

The National Football League (NFL) has confirmed its participants for its 2019 International Series. Chicago Bears and Oakland Raiders will face off at the new Tottenham Hotspur Stadium, as will the Tampa Bay Buccaneers and Carolina Panthers.

LA Rams and Cincinnati Bengals will battle at Wembley, followed by the Jacksonville Jaguars and Houston Texans.

Finally, the Kansas City Chiefs and the LA Chargers will also play in Mexico City at the Azteca Stadium.

Investment

Bayern Munich have also opened a soccer academy in Addis Ababa, Ethiopia. This new venture follows similar projects in the US, China, Japan, Thailand and Singapore.