Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
Gilles Domartini, chief executive and founder of Cleeng, offers his take on the ever-growing world of over-the-top (OTT).
by Guest Contributor
SportsPro editor-at-large Eoin Connolly reflects on HBO’s decision to end its live boxing coverage after 45 years in the fight game, and what it says about the future of entertainment media.
Here CSM head of insight Robin Meakin uses data from its annual survey of 18,000 sports fans from 18 different countries to provide the answer to this question and delve a little deeper into the soccer fandom phenomenon.
Wing’s Will Ingham explains why esports is the latest arena where brands should be battling for customers’ attention.
Edward Willis, sports business and marketing manager at SPORTS MARKETING SURVEYS INC. discusses how broadcasters and rights holders are reacting to a shifting broadcast landscape and what this means for viewers.
Why artificial intelligence is set to take sports analysis into the next generation, explained by Sportlogiq.
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