Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
Sports leagues and federations are taking control of live data collection and licensing their official data for betting purposes. Here, Thomas Klingebiel, Genius Sports, commercial director, Asia, asks what’s driving this shift and how can technology minimise the risks of a closer relationship between sports and betting?
by Thomas Klingebiel
Former Daily Mail foreign editor Anthony Harwood asks: what does BeoutQ's propaganda cartoon tells us about sports' biggest piracy scandal?
by Anthony Harwood
SportsPro editor-at-large Eoin Connolly on the associations between the things people love and the things they listen to.
Twenty years ago digital transformed how music was created, distributed and monetised. Two Circles chairman Matt Rogan looks back on his time in the music industry and identifies the lessons for sports organisations navigating digital disruption in 2019.
by Matt Rogan
Sam Grimley, GumGum Sports commercial director, busts the myth that women's sports can be a leap of faith.
by Sam Grimley
With half-empty venues blighting the Asian Cup and even a few luxury packages going unsold at the NFL's showpiece, SportsPro editor-at-large Eoin Connolly looks at what might be putting full houses under threat.
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