Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
Where the sports industry goes next
Platform’s US sports partnerships lead buoyed by NFL and X Games successes.
‘First-of-its-kind’ agreement will enable Dish customers to place bets during live events.
Wide-ranging deal spans media services, content distribution and fan-focused innovations.
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Marisa Reich, chair of She Sports Switzerland, considers sport’s response to the Covid-19 crisis and explains why an innovation-led, human-centred approach can help the industry build back better.
SportsPro digital editor Tom Bassam's fortnightly briefing on what’s happening in the world of OTT and sports broadcasting.
The economic pressures of technology and the pandemic have altered the balance of power in the sports industry but collaboration, rather than extraction, will be the way to find new sources of value.
The surprise return of live Test cricket to free-to-air TV has been welcomed by locked-down England fans but with Disney involved, there are other plenty of other themes in play.
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