SportsPro SmartSeries

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SportsPro SmartSeries - Smart investment

Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.

by Eoin Connolly

Where the sports industry goes next

26.11

‘This is only the tip of the iceberg’: Going inside BT Sport’s AR-driven content plan

Ever since sport’s hiatus earlier this year, rights holders have been looking for innovative ways to engage fans shut out from stadia. SportsPro speaks with BT Sport’s Jamie Hindhaugh and EE’s Sam Kemp to discuss how mixed reality and 5G technologies are transforming the sports entertainment experience.

by Steven Impey

The world in 2022 - part three: Margins too tight to mention

In his latest four-part series written exclusively for SportsPro, senior contributor Matt Rogan gazes over the horizon to better understand the future into which leaders will be rebuilding their businesses. Next up, he explains what can be done to withstand the forthcoming economic headwinds.

by Matt Rogan

‘We have that ability to reinvent ourselves’: Fnatic’s Sam Mathews talks esports expectations

A funding round of US$10m and a crowd equity campaign has capped off a busy 2020 for Fnatic, the London-based esports organisation. Speaking to SportsPro, the company’s CEO and founder Sam Mathews reflects on the year and what to expect in 2021.

by Ed Dixon

Casting a wide net: The Ringer, The Anfield Wrap and Muddy Knees on the art of sports podcasting

Estimates place the total number of active podcasts at more than 1.5 million, so how do you stand out? In part two of our series on the sports podcast ecosystem, SportsPro speaks to some of the sector’s leading minds to get the answer.

by Tom Bassam

Casting a wide net: The business of sports podcasting

With global revenues set to surpass a billion dollars and the tech giants investing in the space at eye-watering price points, no one asks what podcasting is any more. In part one of our series on the sports podcast ecosystem, SportsPro surveys the scene in 2020 to discover the different ways of doing business.

by Tom Bassam

Features

26.11

Features