Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
From his 2020 series looking at how leaders in sport can run better businesses, SportsPro senior contributor and Two Circles co-founder Matt Rogan assesses how forward-thinking executives are positioning their companies for the challenges that await in 2022 and beyond.
by Matt Rogan
Fans are searching for new immersive and interactive ways to enjoy sport, opening up an array of opportunities on gamedays. Nicolas Marullo, president and CEO of Cinco, discusses how the company’s xSpace solution is revolutionising sponsorship and engagement marketing.
by Ed Dixon
During her recent appearance at SportsPro Live, Dapper Labs' head of partnerships answered some of the key questions about the NBA digital collectibles marketplace that has taken the industry by storm.
Courtside VC's Deepen Parikh, Drive by DraftKings' Meredith McPherron and Elevate Sports Ventures' Chip Bowers discuss the sports tech ideas to invest in now.
SportsPro presents its inaugural class of ten influential technologists whose work is setting the standard across sport globally.
Following her inclusion in SportsPro’s inaugural class of ten influential technologists, Angelina Lawton, the founder and chief executive of Sportsdigita, maps out the evolution of the technology company she established in 2011, and offers her advice for women looking to break into the sports tech industry.
by Sam Carp
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