Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
All team liveries for series' latest Forza video game.
by BlackBook Motorsport
Italian manufacturer brings in three sim drivers to race in international competitions.
by Cian Brittle
Restaurant chain to also have own entry into championship's esports series.
by Georgina Yeomans
Racing game developer to be present in Nascar team’s garage.
Cyber security firm will also be an official partner of the FDA Esports Team.
The group has amassed more than 400,000 YouTube subscribers in the past year.
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