Future sports technology & next generation business insights
Investment is the lifeblood of any business and in sport, the movement of money has reflected profound shifts in everything from geographical power bases to consumer behaviour. The way big and small funds work in sport has changed, too, settling into the rhythms and demands of the industry.
by Eoin Connolly
Where the sports industry goes next
Ex-Pixar CFO and cricketer Chris Gayle back UK-based company’s US$8.2m round.
by Sam Carp
New deal prolongs ‘longest running partnership’ in competitive gaming industry.
Primeira Liga club bids to ‘radically transform’ the live game experience.
by Ed Dixon
Top-flight German soccer side beat FC Köln and Bayern Munich to top spot in Sport Positive table.
League will utilise platform to add polls and trivia across live broadcasts, digital media and in-venue screens.
Lacrosse league takes advantage of social audio function while in beta testing.
by Tom Bassam
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